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How a Google Business Profile Can Bring More Leads to Your Trades or Construction Business
Looking to get more leads for your trades or construction business? A Google Business Profile is one of the most powerful tools to help contractors, plumbers, painters, carpenters, and other tradespeople stand out online, build credibility, and attract local customers. When optimized correctly, your profile can boost your local SEO, showcase your work, and make sure your business appears at the top of Google searches when clients are looking for services like yours.

Arianna
Nov 11, 20252 min read
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Pour yourself a cup & catch up on what’s new. We share insights, tips and stories to help tradespeople & small businesses work smarter, not harder.
Tips, Tools & Trade Secrets
Welcome to the Fika Blog- where construction meets clarity. Whether you're a tradesman looking to streamline your business or a contractor curious about digital tools, this space is packed with no-fluff tips from a virtual assistant who has experience in the industry.



Why Every Contractor Needs a Virtual Assistant (Especially One Who Gets Construction)
Contractors, your time is money — so why waste it on tasks you can delegate?
Discover how hiring a virtual assistant with a background in construction can save you 10+ hours a week, help grow your business, and finally give you back your weekends.
From ordering materials to managing your online presence, this blog breaks down how a VA can be the most powerful tool in your toolbox.

Arianna
Jun 19, 20253 min read


How a Google Business Profile Can Bring More Leads to Your Trades or Construction Business
Looking to get more leads for your trades or construction business? A Google Business Profile is one of the most powerful tools to help contractors, plumbers, painters, carpenters, and other tradespeople stand out online, build credibility, and attract local customers. When optimized correctly, your profile can boost your local SEO, showcase your work, and make sure your business appears at the top of Google searches when clients are looking for services like yours.

Arianna
Nov 11, 20252 min read


Best Social Media Platforms for Contractors to Grow Their Business in 2025
Contractors — word-of-mouth still works, but in 2025, social media is where your next client is scrolling. With over 5 billion users online, platforms like Facebook, Instagram, and LinkedIn are helping contractors grow their visibility, book more jobs, and build trust. Learn which social platforms are best for your business and how to make them work for you.

Arianna
Oct 22, 20253 min read


What to Post on Social Media as a Contractor (When You Have No Idea What to Say)
Not sure what to post as a contractor? You don’t need to go viral — just show up. From before-and-afters to client reviews and job site check-ins, here are 6 simple social media ideas to help contractors stay visible, build trust, and get more leads.

Arianna
Jun 24, 20252 min read


Is Your Website Due for an Upgrade? Signs Its Time to Redesign Your Website.
Have you ever walked into a business and thought to yourself, " Wow, this place needs to be updated " ? Maybe you felt that way because...

Arianna
Mar 3, 20253 min read


Unveiling The Truth: Four Undeniable Reasons Your Business Desperately Needs a Virtual Assistant to Manage Your Social Media (And 2 Reasons It Doesn't)
Social Media Managers are a growing and an imperative role for small businesses. See why and why not you should hire one.

Arianna
Aug 5, 20243 min read


Why your business needs a website.
Ever wondered about the benefits to having a website for your business? Here are 6 reasons why you need one.

Arianna
Jul 11, 20243 min read

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